How do placebos work?

For as long as medicine has existed doctors and healers have known that reassurance and a good bedside manner can contribute significantly to the healing process. Up until the late 1800s doctors regularly gave placebo treatments to patients - it stopped abruptly, so the story goes, because a fully recovered female patient was given an injection of saline, not morphine as she was led to believe. Subsequently, the deception was uncovered and the patient successfully sued the doctor for the cost of the treatment. While legal, economic and possibly ethical pressures put a stop to the practice of prescribing placebo remedies directly to patients their use in approved clinical trials continues today (and is often a licensing requirement) with some surprising results.


Science acknowledges the placebo effect, but has yet to fully account for how it works. "It involves complex neurobiological reactions that include everything from increased feel-good neurotransmitters, like endorphins and dopamine, to greater activity in certain brain regions linked to moods, emotional reactions, and self-awareness."[1] In 2005 a study by the Neuropsychiatric Institute, University of California distinct changes in the brain were observed when a placebo was administered to a patient - suggesting that the preparation, ritual and general desire to get better helps to promote the body’s own healing processes.


In essence a placebo works like a catalyst that can encourage a patient’s internal healing mechanism or sense of well-being to engage using the power of suggestion. Surprisingly, you will be pleased to hear, there are studies that indicate that the ‘placebo effect’ can be present even when the patient knows they are receiving a placebo treatment which of course means there does not have to be any deception for the ‘placebo effect’ to be present.


In addition to the act of taking a placebo, creating the right conditions to benefit from the 'placebo effect' is as important as the placebo treatment itself.


Creating the best environment to obtain the most benefit from the placebo effect


Placebos can be used whenever the patient feels the need, or when all else has failed. As we have discussed placebos stimulate the body’s healing processes to maintain wellbeing – sometimes apparently delivering what seem like the most unlikely positive results. A genuine desire to set yourself on the pathway to recovery deliver the conditions for the placebo effect to work. You can help to create the optimal conditions for the placebo effect by recalling positive experiences, or by reviewing the many reasons to be grateful for your life. You may choose to create your own ritual, meditations on visualisations or a written statement of your desire to become well. You may choose to gain encouragement from books, art, music, conversations or the Internet.

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[1] Harvard Health Publishing - 13 December 2021

Extract from - Harvard Health News

We're a long way from fully understanding the placebo effect. But here are some things you can do (and think), based on what researchers have discovered so far:


  • Make sure you're getting the support you need from your doctor. Placebo effect research has shown how important a supportive doctor-patient relationship can be. If you're not getting the support and attention you need, consider switching doctors.
  • Recognize that it might be "in your head" — but there's nothing wrong with that. Behind the subjective experience of feeling better (and worse) are objective changes in brain chemistry that we've only started to understand.
  • Find treatments you can believe in… Expectations that an intervention will have some benefit increase the chances that it will.
  • …but keep your healthy skepticism. Quacks and charlatans can exploit the placebo effect to peddle treatments that are useless, and even harmful, if for no other reason than they keep people from getting treatment that is directly effective.


Putting the placebo effect to work - Harvard Health News - April 2012

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